Maarten Frens, Professor in systems physiology, will talk about biological processes in the human brain when making decisions. Neuro-economics is an interdisciplinary research field that deals with the question: how do we come to a decision when we have different choices? Why are some people born entrepreneurs or others take more risks than the average person? Neuro-economics is a field of research that uses neuroscience, psychology, and economics to examine why certain choices are made. The Rotterdam artist Jeroen Kuster talks about his work in which a constant tension exists between the natural and the artificial, and how he earns his money in these financially difficult times.

Maarten Frens is professor of systems physiology at the neuroscience department of Rotterdam’s Erasmus Medical Centre, and is head of the Dutch Neurofederation, a network dedicated to neurological research and education in the Netherlands. He is currently teaching a course in neuro-economics for the honours program at the Erasmus University Rotterdam. Frens focuses on how people learn motor skills and the mechanism humans have for this. Frens’ writing includes ‘Synesthesia: Hearing Colours, Seeing Sounds’ (2003), ‘The Greatness of Small Brains’ (2006) and the children’s book ‘I see, I see what I don’t see’ (2006).

Jeroen Kuster (1971) graduated in 2000 from the AKI (now ArtEZ) School of the Arts in Enschede. His exhibitions include De Garage, Rotterdam (2013), Co-Prosperity Sphere, Chicago (2010), MU, Eindhoven (2009), and WORM, Rotterdam (2007). He was chairman of Kunst & Complex from 2008 to 2011, and taught at the AKI in Enschede from 2004 to 2006. His work is included in many (corporate) collections.

Entrance: 3€
Spoken language: Dutch